{"id":4074,"date":"2019-08-19T20:09:20","date_gmt":"2019-08-19T14:39:20","guid":{"rendered":"https:\/\/triumphias.com\/blog\/?p=4074"},"modified":"2019-08-19T20:09:20","modified_gmt":"2019-08-19T14:39:20","slug":"discount-addiction-detox","status":"publish","type":"post","link":"https:\/\/triumphias.com\/blog\/discount-addiction-detox\/","title":{"rendered":"Discount Addiction detox"},"content":{"rendered":"<p><strong>Relevance: mains: G.S paper IV: Emotional Intelligence<\/strong><\/p>\n<p><strong>Context<\/strong><\/p>\n<ul>\n<li>Wiping out market-creation losses typically involves reducing customer subsidies bit by bit and getting service partners to taken on some or all of the burden<\/li>\n<li>If you\u2019re looking to order food home or book a table at a restaurant, you may soon find that your favourite eat-out place is missing from the app you swipe open on your phone.<\/li>\n<\/ul>\n<p><strong>Effects of discount addiction detox<\/strong><\/p>\n<ul>\n<li>According to a news report, about 300 restaurant brands in Gurgaon are delisting themselves from aggregators and table-reservation services such as Zomato and EazyDiner, over deep discounting.<\/li>\n<li>They\u2019ve cited adverse revenue implications as the main reason, and have come together to detox consumers from their discount addiction.<\/li>\n<li>And this is not just about Gurgaon; Eateries in Delhi, Pune, Mumbai, Kolkata and Bengaluru are likely follow suit.<\/li>\n<\/ul>\n<p><strong>Key implications of this business strategy<\/strong><\/p>\n<ul>\n<li>The business strategy of many online services is to first offer price cuts to lure people, and then gradually raise prices to turn profitable once they have a large customer base habituated to the convenience on offer.<\/li>\n<li>The assumption is that large sums of money ploughed in to gain a bit of the world\u2019s most prized real estate place for an app on your mobile phone can be more than made back at some point in the future.<\/li>\n<li>The success of this strategy, however, depends on whether online businesses and their partners can endure the expenses along the way.<\/li>\n<\/ul>\n<p><strong>Conclusion<\/strong><\/p>\n<ul>\n<li>Every such user-subsidising business must face a moment of reckoning, for sure, and answer tough questions on its so-called \u201cpath to profit\u201d.<\/li>\n<li>Wiping out market-creation losses typically involves reducing customer subsidies bit by bit and getting service partners to taken on some or all of the burden. It\u2019s not easy.<\/li>\n<li>In the food-ordering business, some restaurants have turned restive, arguing that they would be better off on their own. How food apps respond would be interesting.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Relevance: mains: G.S paper IV: Emotional Intelligence Context Wiping out market-creation losses typically involves reducing customer subsidies bit by bit<\/p>\n","protected":false},"author":1,"featured_media":3574,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[73],"tags":[392],"class_list":["post-4074","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general-studies-iv","tag-union-public-service-commission-upsc"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/posts\/4074","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/comments?post=4074"}],"version-history":[{"count":1,"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/posts\/4074\/revisions"}],"predecessor-version":[{"id":4076,"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/posts\/4074\/revisions\/4076"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/media\/3574"}],"wp:attachment":[{"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/media?parent=4074"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/categories?post=4074"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/triumphias.com\/blog\/wp-json\/wp\/v2\/tags?post=4074"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}